William Mann

Owner

I spent my career in the world of software development and management, building digital solutions that lived behind screens. While I loved the logic of code, I found myself craving something more tactile—something I could hold in my hand.

I founded Etch & Alloy right here in Portland to bridge that gap. I create custom goods that are built to last. When I’m not at the laser, you can usually find me in my garden or working on my next tech project. My goal is simple: to move from 'lines of code' to 'lines of craft,' one etched piece at a time.